Most of our business decisions, it seems, are made in our inboxes. We research the best tools for our job, contact customers, discuss plans with coworkers, and more, all via email. Many of us use old emails for references, too, and I find myself searching through Sparrow for old emails… read more
Savvy freelance editors often have a preternatural ability to zero in on dream clients and to steer clear from troublesome ones.
Ideal clients are those that are effortless to work with, straightforward and clear, and earn you the most money in a short period of time.
In contrast, challenging… read more
Formulating the social media strategy for any business involves answering quite a few ‘whys’, ‘hows’, ‘whats’ etc. This article explores the intermediate decisions to be taken by a firm in its social media journey right from conceptualization of entry to launch.
Customers are bombarded with messages from various newspapers, TV channels… read more
When creating websites you have to consider a great deal of aspects such as usability, visual-appeal, the technical side, and last but not least, brand building. Many successful and profitable businesses have been tackled this brand building with user-centric website design. They do this for different reasons, but the one… read more
I’m a sucker for a good study, and a team of Asian researchers have come out with one about how your social networking sites can accurately predict your personality—something you may (or may not) want to do if you run your own business.
There is a theory out there, which… read more
Any business looking to ensure that they offer a good customer service to their consumers is going to want some way of providing help to their users online. In today’s competitive market, being the best is crucial and if your customers think that you’re going to do your best at… read more
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No matter what sort of art you create – whether you are a graphic designer, painter, illustrator, digital artist, videographer, or any other type of artist – being featured on the web’s top art and design blogs can result in a huge surge of active followers,… read more
In this issue of Ask FreelanceSwitch, we look at client communication and incorporation. Ask FreelanceSwitch is a regular column here that allows us to help beginners get a grip on freelancing. If you have a question about freelancing that you want answered, send an email to askfreelanceswitch@gmail.com.
Question 1
I’m a… read more
Dubbed as the Academy Awards of the internet, the 16th annual Webby Awards were announced recently.
The Webby Awards honor online performers in four different categories: Websites, interactive advertising, online film & video and mobile apps. Again, each category is split into two prizes – The Webby Awards themselves… read more
Have you ever been stiffed by a client? Many freelancers have—and it sucks. More often than not, the cost to take the client to court is frequently much more expensive than the unpaid invoice. So what’s a freelancer to do?
One thing they can do is join forces in a… read more
Any application of typography can be divided into two arenas: micro and macro. Understanding the difference between the two is especially useful when crafting a reading experience, because it allows the designer to know when to focus on legibility and when to focus on readability.
This article focuses mostly on a… read more
In this day an age it’s not uncommon to hear bold statements such as “The business card is dead, it’s all about wireless vCard” or “I’ll email my contact details over after the conference”.
The truth is business cards are as prominent as ever, especially with the ever advancing… read more
Way back in 1989, when the idea of using computers to manage customer relationships was still in its infancy, a guy by the name of John Ferrara founded Goldmine Software which would spend the next decade pioneering CRM software solutions. In 1999 he sold Goldmine to a South African firm…. read more
I love brainstorming! I think it’s a way of getting the best for a project. It puts all heads together and brings out the best ideas, without bruising egos and involves the team equally. I’ve seen great things come out of brainstorms.
Lately, I’ve seen people stating that brainstorming isn’t the… read more
I was listening to the recording of The Renegade Writer’s Become a Confident Writer Teleclass and they mentioned that adage: “Editors are just people.”
Now, I know from experience that they’re lying—but I’ll get to that in a second.
First I think it’s important to note that one of the prerequisites… read more
As more of our lives are shared online, it becomes increasingly difficult to keep track of the things we want to keep private. You may be surprised how much of a trail you leave behind just from browsing the Internet. From saved cookies to form history, your personal information is… read more
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.
Name: Screenleap
Quick Pitch: Share your computer screen on the web with one click.
Genius Idea: No software is… read more
Twitter might be developing a premium version of its service, CEO Dick Costolo indicated on stage at Wired‘s business conference in New York City Tuesday afternoon.
An audience member asked Costolo whether Twitter would ever introduced a “pro” version for individual users. Costolo refused to confirm that Twitter was working to… read more
As guitarist and co-founder of the Smashing Pumpkins, Billy Corgan was at the forefront of one of the most important music movements in recent history. And he’s not finished. The Pumpkins have a new album coming out in June, and Corgan is splitting time between music and helping… read more
Kickstarter has raised more than $200 million from 2 million backers, cofounder Yancey Strickler said on stage at Wired‘s business conference in Manhattan Tuesday morning. That money has funded more than 22,000 projects in the three years the crowdfunding platform has been in business, he added.
Less positively, Strickler said that… read more
Marketing is integral to the success of any freelancer, and the difference between mediocre freelancers and professional ones is often how smart they are at marketing.
As a freelancer, you also need to realize that marketing isn’t all about working hard, it is about working smart. The main thing you… read more
Nellie Akalp is the CEO of CorpNet.com, an online legal document filing service, where she helps entrepreneurs incorporate or form an LLC for their new businesses. Connect with Nellie on Twitter or visit her free resource center.
Spring is in full bloom and for many that means dusting off the… read more
There is certainly no denying the ever-growing popularity of Pinterest. With over 2.5 million users participating in the beta, Pinterest provides a new and unique way to discover and share the web. This growing popularity has, of course, spawned numerous sites that utilize a variety of Pinterest elements.
If Pinterest… read more
News aggregation site Digg‘s technology team may soon become part of The Washington Post’s media empire, according to reports.
The newspaper giant is “in the process of buying” Digg’s tech team, according to AllThingsD. The team will work with the people who created the WaPo’s Social Reader app. Digg, meanwhile, will… read more
Each month, we bring together a selection of the best tutorials and articles from across the whole Tuts+ network. Whether you’d like to read the top posts from your favourite site, or would like to start learning something completely new, this is the best place to start!
We’ve Been in Kuala… read more
All too often, freelancers look at their clients as one-off opportunities. They do a job, complete a project, and when payment exchanged, they wave good-bye and never look back. But regular contact with former clients should be an integral part of your freelance business.
Call it public relations or… read more
Searching online it’s easy to find great examples of websites using HTML5, but less easy to discover such sites by category. Commercial sites using the fifth revision to its full potential have been showing up all over the world, so we decided to research and collate some of the better… read more
If you’ve been using the web over the past decade you’ll remember how difficult it used to be to send large files to people online. Either your file’s size wasn’t supported by the service you chose or the upload would time out, leaving you in the lurch. Since then, our… read more
Freelance business owners often struggle with the question of whether to hire a contractor or an employee. Many claim that contractors are the way to go, hands down; still others have only hire employees and claim they would never do anything different. So, what should you do when… read more
It’s been almost twenty years since the first branded Content Management Systems (CMSs) hit the market. They were an unbearable kluge back then, and didn’t work well; but hey, if you had a bajillion dollars to toss at MarchFirst or any one of hundreds of other pre-dot-bomb era… read more
The magazine I work for is looking to hire a part-time graphic designer to help the production department with creating print ads. The team has interviewed a few good candidates already, but nothing has stuck.
In fact, there was one woman who the team really liked. She showed us some… read more
Just as businesses were mastering Facebook Pages, Facebook pulled out the rug from underneath them and changed the game plan.
On March 30th, Facebook launched the new Timeline for Pages and no business was immune to the changes.
The new platform is a stark difference from the previous, and learning the ropes… read more
For most of us, base jumping Go Pro photographers excepted, photography is a pretty safe hobby or profession. However sometimes we forget that the pride and joy hanging around our neck, is in fact, an expensive, hi-tech piece of equipment that may have cost several thousand dollars. The aim of… read more
A night out dancing is always so much better when you don’t have to hang on to a clunky purse.
College girls want to avoid carrying items to parties at all costs. Two Washington college students have created a pushup bra specifically for carrying a smartphone, credit cards, IDs,… read more
Magazine publishers are rapidly getting serious about ecommerce.
Earlier this month, Time Out New York, a weekly print and digital magazine covering entertainment in New York City, began selling event tickets through its website and iOS apps. And last week, Hearst-owned Real Simple magazine released a mobile gift guide that allows… read more
Josh Tolan is the CEO of Spark Hire, which combines a video job board and online interviewing platform to enrich interaction between job seekers and employers. Connect with him and Spark Hire on Facebook and Twitter.
Studying literature at Oxford or finance at the London School of Economics; strolling by… read more
How “business surfing” can make or break any entrepreneur!
In our social entrepreneurship series, The World at Work, Mashable interviews the faces behind the startups and projects that are working to make a global impact.
By harnessing the power of digital technology, these five companies have altered commonplace models such as crowdfunding and toy development to change the world… read more
The New York Times accused Apple of “sidestepping” billions of dollars in taxes by setting up subsidiary companies in tax-free or low-tax states and countries.
Apple, based in Cupertino, Calif., uses a small office in state-tax-free Nevada to manage and invest its profits, allowing it to bypass California’s 8.84% corporate… read more
Could Pinterest be the silver bullet for retailers on social media? Pinterest is clearly resonating with online consumers in a big way. To put it simply, customers who find a product via Pinterest are more likely to purchase it than those who find the product via other social networks.
SEE ALSO: 10 Video… read more
The House of Representatives changed, then passed, the controversial Cyber Intelligence Sharing and Protection Act, better known as CISPA, late Thursday afternoon. As the dust settles, many are wondering where CISPA stands now and where it’s headed next.
Hey Mashable, what’s CISPA?
CISPA’s designed to let private business share information about cybersecurity… read more
Chris Cope is CEO of SlimWare Utilities. The company is founded on the premise that cloud computing and crowd-sourced applications will revolutionize the performance of personal computing.
Few activities are more frustrating than staring at your old computer, helplessly willing it to move faster. In business, and especially when it comes to… read more
Working as a contractor–or freelancing as it is often termed–is both a great stepping stone to running your own business and a viable career in itself. For the uninitiated, there can be numerous hurdles to overcome on the way to starting and having a… read more
Showcase of Graphic Designer Rebecca Clark
Have you spent the past week studying the nuts and bolts of the new Gmail interface? Or have you been preoccupied with the space shuttle Enterprise‘s final flight to New York City (and the absurd memes that came along with it)? For whichever reasons you missed our latest digital media… read more
Cameron and Tyler Winklevoss, the twins who claimed to have played a big part in starting up Facebook and sued CEO Mark Zuckerberg for their share, have now become venture capitalists, announcing their new firm Friday morning on the CNBC show Squawk Box.
They’re off to a good start, considering… read more
Sharlyn Lauby, SPHR, CPLP, is the HR Bartender, whose blog is a friendly place to discuss workplace issues. When not “bartending,” Sharlyn is president of Internal Talent Management, which specializes in leadership training and human resources consulting.
Since paper applications are going the way of the dinosaur in favor of digital… read more
It’s time for our best news of this week. We have a lot of graphic and web design, a bit of architecture, ads, tech news, awesome reads and other crazy stuff! So take a look at the links we’ve selected for your inspiration and to keep you updated about what’s… read more
Had enough of machine-based online translation services such as Babelfish or Google Translate?
Ackuna is a crowdsourced translation project, connecting individuals around the world with human translators who can give you just the right phrasing. The free-to-use site is a side project of Translation Services USA.
“We’re building a… read more
HelloFax got one step closer to its goal of eliminating the fax machine this week. The service has been integrated into Google Drive.
HelloFax’s Google Drive integration allows you to fax any document from Google Drive, as well as receive faxes from others in a special HelloFax folder within the drive…. read more
Brian Carter is vice president of marketing and customer success at InfiniGraph. He’s also the author of The Like Economy and the forthcoming LinkedIn For Business. Follow him @briancarter.
If you have a Facebook page, you likely know how important it is to get likes and comments. Without those, your EdgeRank… read more
Totally Unique and Creative Business Card Designs
Yahoo just took its war of lawsuits with Facebook to the next level, adding two more patent-infringement claims to the 10 it filed for back in March.
The company also accused Facebook of not having a good-faith belief in the counterclaim it filed almost a month ago.
“Today Yahoo! filed additional… read more
Deciding to leave your full-time job for your startup isn’t easy. But what happens when one founder is on board and the other would rather continue to take home a steady paycheck?
That issue plays itself out in the third episode of TechStars, where one company’s co-founder decides… read more
Mice-a-Palooza
More Microsoft mice than I’ve ever seen in one spot.
Click here to view this gallery.
Microsoft has been making… read more
Jesse Draper is creator and host of “The Valley Girl Show” through which she’s become a spokesperson for startups and helped pioneer the way of new media content distribution. Formerly a Nickelodeon star, Draper is now CEO of Valley Girl™ where she oversees the show and runs… read more
Email marketing is the most popular trend of today’s business world. It is one of the simplest, yet most successful, ways to market your business. The core aim of email marketing is to reach out to the maximum number of customers and market your business. This helps you reach many… read more
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Working as a digital professional in any field is tough. You have to constantly push towards gratifying clients and rushing through deadlines. Managing tasks in a team allows you to divide up the work much more evenly. However this also means it can be difficult getting… read more
You just finished a six week long project. You thought it came out great, so you didn’t expect their email, telling you they just weren’t happy with it. Now what?
Park your emotions. It’s easy to get worked up from negative feedback, particularly for a freelancer who is naturally quite tied… read more
While some WordPress designers don’t give a second thought to the security of sites they design, others turn to a variety of plugins they hope will keep hackers at bay. Others, as you’ll see, have taken a more fundamental approach to security concerns. The world’s most popular content management system… read more
Meet Amun 3554. Doesn’t look like much, right? Little more than a mile wide, it’s one of the smallest M-class (metal-bearing) asteroids yet discovered. Unless it ever decides to smash into us — a theoretical possibility, but extremely unlikely over the next few centuries — it will continue orbiting the… read more
Wreck-It Ralph, a 3D computer-animated Disney movie due out Nov. 2, will feature cameos from the gaming world’s most-beloved bad guys.
Although the star-studded comedic film stars the 9-foot, 643-pound video game character Ralph, be on the lookout for villains from Super Mario Bros., Mortal Kombat, Sonic, Mega Man,… read more
Alex Goldfayn’s new book is called Evangelist Marketing: What Apple Amazon and Netflix Understand About Their Customers (That Your Company Probably Doesn’t). He is CEO of the Evangelist Marketing Institute, a marketing consultancy with clients that include T-Mobile, TiVo, and Logitech. Follow him @alexgoldfayn.
When you have evangelists for your product… read more
Airbnb users may have booked 4 million nights of accommodation in 2011, but the room-renting startup didn’t make it easy until now.
The company launched a new booking process on Thursday called “Match” that aims to make searching and booking rooms more efficient. Instead of asking you to find rooms through… read more
From digital advertising conferences to programming hackathons and everything in between, you’ll definitely find a swanky locale to suit your professional and personal interests on Mashable’s new Events Board. Whether you’re an event organizer or an event-goer, our Events Board is an essential resource for helping you build relationships, engage… read more
The Cyber Intelligence Sharing and Protection Act, better known as CISPA, cleared the House of Representatives on a 248-168 vote late Thursday afternoon after several hours of debate and amending.
CISPA’s intention is to allow private companies to share information about cybersecurity threats with one another and with the federal… read more
StumbleUpon passed the 25 million user mark earlier this week — that’s about one million users every month since it announced it had reached 20 million users in October.
The discovery service has existed in some form since 2001. It accepted its first round of funding in 2006, was purchased by… read more
SAN FRANCISCO — The Federal Trade Commission has hired an outside litigator to lead its antitrust probe of Google, FTC Chairman Jon Leibowitz said Thursday during a visit to the agency’s‘s Western Region office here.
The search giant is getting some serious treatment. This is the first time in at… read more
This post is part of our daily series of posts showing the most inspiring images selected by some of the Abduzeedo’s writers and users. If you want to participate and share your graphic design inspiration, You can submit your images and inspiration to RAWZ via http://raw.abduzeedo.com and don’t forget to… read more
Internet retailer Amazon beat analysts’ estimates for its first quarter on Thursday, prompting a 15% surge in its stock price in after-hours trading.
Net income for the quarter dropped 35% to $130 million, or $0.28 per share, compared with its 2011 figures of $201 million, or $0.44 per share.
Revenue, however,… read more
Groupon CEO Andrew Mason told company employees during a town hall meeting Wednesday that the daily deal site needs to grow up — right after apologizing for drinking too much beer during the meeting.
The Wall Street Journal reported that the 31-year-old CEO said the company doesn’t “have any margin for… read more
Amazon’s Kindle Fire has taken 54.4% of the Android tablet market, leaving the number two in the category — Samsung Galaxy Tab — in the dust, according to comScore.
The Kindle Fire, introduced in November, nearly doubled its share over the last two months, comScore reports. Meanwhile, Galaxy Tab, which had… read more
There’s no question about it: people love to play Zynga games. The company’s latest financial report reflects its growing fan base.
Zynga Inc. (NASDAQ: ZNGA) announced its financial results on Thursday for the quarter ending March 31, 2012, and the results are impressive: Q1 revenue of $321 million, up 32%… read more
The next step in building my design business: what makes a great portfolio site?
Mashable is very excited to be nominated for a Webby Award in the business category! Today is the final day to vote and we’d greatly appreciate your help.
VOTE HERE FOR MASHABLE
While we focus on staying on top of the latest business news, we also know how to have fun!
Today, Mashable took part in “Take… read more
Kickstarter, the crowd-sourced project funding platform, is now officially a thing. It’s being actively parodied by comedians all over the web with videos that mock the slick, yet warm and heartfelt-approach of its best pitches.
Those jokesters can make fun all they want. Many Kickstarter projects are laughing all the… read more
Sure, Etsy‘s been around since 2005, but not everyone is hip to the ecommerce site. No worries, we’ve provided an overview of all the great features Etsy has to offer. Just don’t blame us when you’ve logged your fifth straight hour browsing refab couch cushions. It’s been known to happen.
Etsy… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good… read more
Right now I am procrastinating. I should be working on writing a story about American Legion Baseball, but I’m writing this blog post instead.
I am not a serial procrastinator—in fact, rarely do I procrastinate. But when there is a story that I know I have to write on a… read more
The gaming industry is huge, and it can keep its audience consumed for hours, days and even weeks. Some play the same game over and over again — and occasionally, they even get out their 15-year-old Nintendo 64 to play some Zelda.
Now, I am not a game designer. I actually… read more
These days, many people may do freelance work and regular contracting or business that requires invoicing. Getting paid is undeniably one of the most important parts of any business and invoicing is a key component of that process. Long gone are the days of handwriting invoices and mailing them. Now we have… read more
Ever worked a day job you couldn’t stand?
Me, too.
For years, I worked as a legal secretary for movie studios and talent agents. Before that, I scooped ice cream, worked at McDonald’s, and even sold aluminum patio awnings over the phone.
Every minute I worked these mind-deadening jobs, I thought it… read more
Developing a website can sometimes be a dry process, but that doesn’t mean the finished site can’t make a splash. As the lead designer at a studio called “The Deep End”, it’s always interesting to see what others have done with the underwater web design theme, and it turns out… read more
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.
Quick Pitch: A place for fans to connect with other supporters of the same teams, find the… read more
Microsoft just signed a deal with one of the biggest electronics makers in the world to license technologies related to Android and Chrome. The agreement is with Taiwan’s Pegatron, and with it, Microsoft now has patent-licensing deals with four out of the five top Taiwanese manufacturers, the company announced on… read more
Incapsula co-founder and CEO, Gur Shatz, is a security industry veteran with more than 14 years of product leadership and engineering experience. Before founding Incapsula, Shatz held several key positions at Imperva.
Recently, someone posted a list of 5,012 websites on a hacker forum that were vulnerable to a SQL injection… read more
Josh S. Peters is the co-author of TwittFaced, and is the social media manager at The Search Agency. Follow him @JoshSPeters.
Every company should run a quick social media audit each quarter to make sure content is properly optimized and every aspect of their social presence aligns with their brand. The… read more
This post is part of our daily series of posts showing the most inspiring images selected by some of the Abduzeedo’s writers and users. If you want to participate and share your graphic design inspiration, You can submit your images and inspiration to RAWZ via http://raw.abduzeedo.com and don’t forget to… read more
Name a chef who wears green eyeshadow, sequined purple sweaters and leather pants with a zip-out crotch. Chances are, you’re still searching. That is, unless you’ve tuned in with millions of other viewers to watch Cooking Channel’s Bitchin’ Kitchen, where celebrity chef Nadia G totters around on heels higher than… read more
Ecommerce site Roozt is trying to become the go-to hub for socially conscious consumers. With Roozt, shoppers can browse products based on cause supported, region of the world, or products sold.
Brent Freeman founded Roozt about three years ago with the idea of creating an Etsy-style marketplace for social… read more
Autism Awareness Month may be coming to a close, but by using the social network MyAutismTeam, parents of children with autism spectrum disorder can spread awareness and find support throughout the year.
MyAutismTeam is a part of the MyHealthTeams network, online communities for people living with or caring for those… read more
If the Cyber Intelligence Sharing and Protection Act, better known as CISPA, reached President Obama’s desk in its current form, he would veto the bill, according to a statement from the White House.
CISPA, says the White House, would allow the government and the intelligence community unfettered access to Americans’ personal… read more
The Daily Dot, an online news startup launched in August that bills itself as “the hometown newspaper of the World Wide Web,” is no longer being edited by Owen Thomas, the publication confirmed in a blog post Wednesday.
“It is a bittersweet parting,” writes Dot CEO Nicholas White. “Bitter, because… read more
Jesse Draper is creator and host of “The Valley Girl Show” through which she’s become a spokesperson for startups and helped pioneer the way of new media content distribution. Formerly a Nickelodeon star, Draper is now CEO of Valley Girl™ where she oversees the show and runs technology… read more
Is the Connected Generation actually the Alienated Generation?
Nearly 40% of Americans spend more time socializing via the Internet than in real life. Almost a quarter say they have missed out on important moments because they were, ironically, distracted by trying to share those moments on social networks. Nearly 20%… read more
25 Breathtaking Examples of Light Painting and Graffiti
Love that Facebook status update from last Monday or summer and want to use it again?
Honest Tea wants you to recycle your Facebook status — supposedly, to raise awareness of recycling everyday products.
Organic tea and drink company Honest Tea has launched The Great Recycle — a call-to-action to… read more