Macala Wright is the publisher of FashionablyMarketing.Me, one of the leading fashion and retail industry business websites. She is a retail consultant and business strategist who specializes in marketing consulting for fashion, luxury and lifestyle brands. You can follower her on Twitter at @InsideFMM or @Macala.
In 2010, branded content was… read more
Steve Appleton, the chairman and CEO of Micron Technology, has died in a plane crash, the company confirmed Friday. He was 51.
Appleton was reportedly flying the small plane when something went wrong and the plane caught fire. He was the only person on board the experimental fixed-wing plane when it… read more
Custom post types add a level of flexibility to WordPress that makes this open-source Web development platform more useful on many levels. Whenever I have been faced with a Web-based task, especially one that involves organizing information, the first thing I do is examine WordPress to determine if it can… read more
Have you ever wondered why you seem to be getting hungrier while waiting to place your order at a fast food place or why you eat faster than any human should ingest that poison? Have you ever heard of a “power tie” in business?
There are things that excite the human… read more
SOPA and PIPA are stalled (or dead) in the halls of the U.S. Congress. Yet, there may be a bigger, perhaps more dangerous threat to Internet freedoms on the way, called the Anti-Counterfeiting Trade Agreement, or ACTA. At least that’s how… read more
UX practitioners, both consultants and in house, sometimes conduct research. Be it usability testing or user research with a generative goal, research requires planning. To make sure product managers, developers, marketers and executives (let’s call them stakeholders) act on UX research results, planning must be crystal clear, collaborative, fast and… read more
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.
Name: Contactually
Quick Pitch: Contactually is a proactive personal assistant for your email contacts.
Genius Idea: Contactually automatically prompts… read more
Megan Berry is Senior Marketing Manager for Klout, the standard for online influence. She also blogs at The Huffington Post and Brazen Careerist. You can follow her on Twitter as @meganberry.
Building a community around your startup can be one of the cheapest ways to create momentum for your product. A… read more
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To begin with what I hope will end up being a mindful, thought-provoking article on the essence of timelessness in design, I felt it only fitting to start with what gave birth to this idea. As a designer and all around technology consultant, it’s my job to… read more
Scott Henderson is managing director of CauseShift and writes about social impact for the Chronicle of Philanthropy, RallytheCause.com and occasionally for the ableBanking blog.
January is already half-over, so how’s that New Year’s resolution to do more good coming along? If you haven’t made much progress, don’t fret — changing the… read more
When my father left his industry to become a consultant, he was as much of a business rookie as any of the new freelancers who visit this site. Since we’re talking about the early 1980s, business advice for solo practitioners wasn’t as plentiful as it is today.
So, my dad… read more
A logo is an essential part of branding your website and marketing it offline and online. Some logo designs feature simple, beautiful typography whilst others more are fun and colourful. However, all logos should be memorable and able to integrate with your website design effortlessly.
One of the best ways of… read more
Nate Cooper is an independent academic and co-organizer of Reboot Workshop, an un-conference for nontraditional workers.
Skillshare is a platform for instructor-led, in-person classes. You can search for classes to take or propose to teach a class topic.
As the name implies, Skillshare is a community of experts and entrepreneurs; therefore,… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good… read more
The magazine I run is holding a contest, and we’ve been working hard with our PR consultant on creating the best press releases possible to advertise our event. It’s not as easy as one might think to craft a good press release—even if you are a professional writer. I… read more
The 69th Golden Globe Awards were a relatively mild affair — even with Ricky Gervais as host — but that doesn’t mean there wasn’t still a ton of activity surrounding the awards on social media.
Twitter was the most dominant social network for the Golden Globes with a peak of 6,162… read more
As hacks go, Zappos’s attack over the past weekend could have been a lot worse.
If you’re one of the estimated 24 million affected Zappos or 6PM.com (an affiliate site) customers, you can take solace in the fact that only the last four digits of your credit card number have… read more
Abstract or dead simple? Clever irony? Cute and playful? There are endless paths to take when brainstorming your new business name. But for many small business owners and entrepreneurs, the naming process is fraught with uncertainty and doubt.
Yet, the stakes couldn’t be higher. A business begins with a name… read more
It’s the beginning of a new year and you have decided to get serious about marketing yourself as a freelancer. Congratulations—that’s half the battle.
You have a lot of work ahead of you, and I found some tips in this article by Steve McKee for businessweek.com that will help… read more
If you are reading this, chances are, you’ve already made up your mind that you want to be a copywriter.
However I do have to warn you, it isn’t easy!
Most potential copywriters wish to take up the vocation because they love writing. When you have to write… read more
Jayne Mattson is Senior Vice President at Keystone Associates, a leading career management and transition services consulting firm in Boston, Massachusetts. Mattson specializes in helping mid-to-senior level individuals in new career exploration, networking strategies and career decisions based on corporate culture fit.
You applied for a new job, and you’ve been… read more
Apple released an extensive list of its suppliers for the first time ever on Friday along with its annual report on labor conditions at contract manufacturers around the world. The move reflects an apparent sensitivity to increased public criticism of the company’s level of accountability and transparency regarding where and… read more
The author of the controversial Stop Online Piracy Act (SOPA) announced Friday that he will remove the DNS-blocking provisions of the bill.
SOPA, designed to combat digital piracy and copyright infringement, has been considered dangerous to the foundations of the Internet by many in the Internet and technology communities. As… read more
Brian Carter is author of The Like Economy: How Businesses Make Money With Facebook and co-author of Facebook Marketing: Leveraging Facebook’s Features For Your Marketing Campaigns. He is a keynote speaker, trainer and consultant.
Facebook, with its 800+ million users, presents a huge opportunity for business. But the first question people… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
Lewis Howes is a world record holder and former professional football player who got injured in his rookie season, lost everything and then used LinkedIn to become an Internet millionaire in 2 years. After hitting rock bottom and living on… read more
The web design blogs assure to any web designer the needed tips, resources and information for being able to create websites and online applications at the highest standards. Some of the most talented designers entertain the web design blogosphere and it’s a good guaranty that the huge majority of the… read more
A full 46% of Americans think tablets will replace laptops in the future, according to a poll of 1,155 American adults.
This is especially true among adults ages 30 to 64. Young adults (ages 18 to 29) and those older than 65 are a little more skeptical. Only roughly a third… read more
Scott Gerber is the founder of the Young Entrepreneur Council, a nonprofit organization that promotes youth entrepreneurship as a solution to unemployment and underemployment. The YEC provides young entrepreneurs with access to tools, mentorship, and resources that support each stage of a business’s development and growth.
It goes without saying… read more
Rob Byron is a Principal Consultant in the Information Technology Permanent division at Winter, Wyman. Winter, Wyman is the largest and one of the most recognized staffing organizations in the Northeast. Find out more on the Winter, Wyman blog or follow on Twitter @WinterWyman.
If you’re looking for a job, you’re… read more
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Here at WDL we really like to provide our readers with lots of inspiration. Since we believe that logos are a great source of inspiration we decided to gather a list showcasing logos from one amazing source of inspiration: dribbble. From popular logos to fresh ones,… read more
Launching a new product or service via the web is no easy task in today’s fast-paced market. There’s plenty of competition and many variables involved in determining whether yours will be a success or failure. One of the metrics marketers use to determine how well their promotional web pages are… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
Today the AD is with the HBA/Hirsch Bedner Architects Associates, a leader in hospitality interior design worldwide remains keenly attuned to the pulse of changing industry trends governed by today’s more HBA has consistently sought to maintain a group of experts from all major design disciplines, and currently employs more… read more
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Designing a new logo for a brand, especially travel/destination, requires careful consideration of the competitive set, content and how people perceive visual information. After shape, color is the most powerful element in creating brand recognition. It is also the most subjective element because it triggers strong emotions. And to further… read more
Ronald Brown is a successful startup CEO with an extensive background in technology and consumer marketing. His new book, Anticipate. The Architecture of Small Team Innovation and Product Success is available via iTunes, Amazon, Barnes & Noble, and Kobo.
The subject of finding customers is one of the most mysterious in… read more
Aaron Sperling is CEO and co-founder of vFlyer, which provides online marketing solutions for small businesses and independent service providers. You can follow Aaron and his team on their Facebook page, Twitter and on the company blog.
A scenario: You envision a phenomenal idea, put all of the necessary pieces into… read more
When sitting down for a job interview at a top U.S. tech company, you’d typically expect the interviewer to hammer you with questions testing your abilities, past history and knowledge of the company. You wouldn’t think it was the time or the place to start exploring solutions to world hunger,… read more
Macala Wright is the publisher of FashionablyMarketing.Me, one of the leading fashion and retail industry business websites. She is a retail consultant and business strategist who specializes in marketing consulting for fashion, luxury and lifestyle brands. You can follower her on Twitter at @InsideFMM or @Macala.
Social games have begun to… read more
It’s time for our best news of this week. We have a lot of graphic and web design, a bit of architecture, ads, tech news, awesome reads and other crazy stuff! So take a look at the links we’ve selected for your inspiration and to keep you updated about what’s… read more
Photoshop is a well-liked web design instrument. With it, you can generate web design mock-ups that can later on be transformed to a practical and efficient HTML / CSS template. In today’s collection of tutorials, we are featuring some top-notch techniques on how to generate your own web design layouts… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
“Photographer” is one of those professional titles that many people want. And why not? Taking pictures is fun and exciting.
However, reality isn’t so glamorous. According to a report prepared by the U.S. Bureau of Labor Statistics (BLS), “More than half of all photographers are self-employed, a much higher proportion… read more
Carol Tice recently wrote a blog for Entrepreneur magazine on her picks for the Top 10 Small Business Predictions for 2012.
The end of the year is when predictions on trends for the next year surface, from small business to the most popular wedding colors. People love predictions, and I… read more
David K. Mitnick is the founder and president of Domain Skate, LLC, an Internet company that focuses on domain name arbitration disputes. This post was co-authored by Howard Greenstein.
If you did not know about ICANN’s decision to release the .xxx gTLD (global Top Level Domain) earlier in the year you… read more
Whitney Parker is vice president for user experience at Brazen Careerist, where she co-hosts a bootcamp on how to create and implement a social media strategy.
It’s no secret that jobs in social media are becoming more prevalent in nearly every industry nationwide and even globally. A quick search on Indeed… read more
Melissa Antonelli spent five weeks this year living and freelancing in Italy.
Melissa Antonelli didn’t start out wanting a freelancing life—but she found it suited her adventurous spirit.
I met Melissa in 2005 when we were both studying journalism as graduate students at New York University. She had recently graduated with… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
It’s coming towards the end of the year where traditionally people will set New Years Resolutions, which ultimately dooms them into failing and feeling bad and we become envious and joyful of those rare few who managed to keep them.
In today’s article, we’re getting nosey and finding out what people… read more
What’s there to say about Polaroid’s new Z340 Digital Instant Camera? Sure, I could go on about the 14-megapixel image sensor, the clunky menu interface, and the pop-up LCD, but at the end of the day none of that matters a whole hell of a lot. If you’re buying a… read more
The Leaders in Design Series is supported by Volvo.
Jesse Thomas founded the creative agency JESS3 as a student in 2007. In a few short years, he managed to climb an impressive entrepreneurial ladder. The company has completed projects for Facebook, Google and NIKEiD, among dozens of other… read more
Managing successful paid web apps and client design work while still releasing free apps and resources regularly would be tough to handle for any company. ZURB’s one company in the world of web apps that has always excited us with their dedication to quality and the sheer number of apps… read more
It’s probably happened to every freelancer. Your friends, relatives, and acquaintances heard about your business – especially your never-ending quest to find and retain good clients – and they try to help.
Sometimes, this help can be just what you need. I can remember when I finished my first-ever website… read more
A Guest Post by Stephen Trainor
Whatever you have planned for this weekend, cancel it now.
Saturday Dec 10 2011 sees the last total eclipse of the moon until April 2014 – the last chance to photograph one of nature’s most attractive natural phenomena in over two years.
In this article, we’ll take… read more
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Here at WDL we like to provide our readers with as much inspiration as we can. And from logos to print and web, we like to show you beautifully designed pieces to keep your juices flowing. Since logos are always a good source of inspiration, today… read more
It’s time for our best news of this week. We have a lot of graphic and web design, a bit of architecture, ads, tech news, awesome reads and other crazy stuff! So take a look at the links we’ve selected for your inspiration and to keep you updated about what’s… read more
Carrier IQ, the beleaguered wireless metrics provider, “vigorously disagrees” with anyone who says it violates wiretap laws — and insists its software “makes your phone better” by delivering information on device performance to wireless operators.
The company admits a great deal of information on a cellphone is “available” to it…. read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
Time Inc., the magazine division of Time Warner Inc., has a new CEO after 10 long months of searching. Laura Lang, who served as CEO of digital ad agency Digitas since 2008, will become Time Inc CEO in January.
Lang succeeds Jack Griffin, who was fired by Time Warner Inc. Chairman… read more
Freelancing can be fun and exciting, especially when you’re first getting started.
You have a new income stream, a new amount of freedom and control, and if feels like you’re taking charge of your skills and talents.
Of course, those are just a pipe dreams if you can’t find a client.
So… read more
Duke Greenhill is the founder and CEO of Greenhill+Partners, the premiere agency for bespoke luxury brand marketing. Duke is also available as an independent consultant and speaker at Duke@Greenhill-Partners.com.
We all know the four P’s of traditional marketing: product, price, promotion and place. Of course, the four P’s still hold true,… read more
Journalists and photographers need to rethink how they package – and how they get paid for – their work when it comes to tablet computers. Tablets, predicted to become the reading device of choice in the next few years, will change the demand and market for information.
Those are some of… read more
This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business.
The portrait of today’s worker is undergoing a fundamental shift. Fueled by advances in cloud-based, social and mobile technologies, companies are choosing to gain agility and savings… read more
It’s in the gloom of the Northern hemisphere’s winter that many people start planning trips for the new year. It’s also a time some of us upgrade our cameras when the big sales hit in December and begin looking for a teacher to help them get more out of it…. read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
China has overtaken the U.S. as the largest market for smartphones by volume, according to one firm’s estimates.
Nearly 24 million smartphones were shipped to providers in China during the third quarter of 2011, compared to 23.3 million units in the U.S., data from Boston-based research and consulting firm Strategy Analytics… read more
Every freelancer out there has a bag of tricks they wouldn’t want to do work without—whether it’s their computer, useful software, or their favorite radio station. Find out what sorts of things help FreelanceSwitch.com contributors during their workday.
Perhaps their advice will inspire you to try something new, or… read more
The Global Innovation Series is supported by BMW i, a new concept dedicated to providing mobility solutions for the urban environment. It delivers more than purpose-built electric vehicles — it delivers smart mobility services. Visit bmw-i.com or follow @BMWi on Twitter.
The demand for sustainable energy is higher than ever. According… read more
We live in interesting times in the world of technology. Google’s working on self-driving cars and potentially space elevators, Apple recently bought out a mapping company, and Amazon, the internet’s bookstore, recently launched its own custom tablet computer. So, it shouldn’t be too suprising that most successful software companies feel… read more
Finding customers is hard.
It’s hard for everyone, but especially for freelancers – they’ve got too much to do, not enough time in which to do it, and they’d much rather be doing what they do best than networking and prospecting for new business.
Which is why, once you’ve found a… read more
Looking for a new client? The FreelanceSwitch job board is a great resource of freelance gigs and opportunities. These opportunities are in various fields, from development to writing to design, and come from a wide range of potential clients. The job board is hand-moderated by dedicated staff and volunteers… read more
Alexis Grant is a journalist, newbie entrepreneur and author of the eguide How to Take a Career Break to Travel. She tweets @alexisgrant.
Selling ebooks can be a great way to complement your income, gain visibility and build a network around your brand – not to mention, feel satisfied about creating… read more
Jesse Comart serves as a communications and public affairs consultant at the Glover Park Group (GPG). Before joining GPG, he worked on policy and communications issues for Senate Majority Leader Harry Reid. Follow Jesse on Twitter at @jcomart.
People continue to compare the Occupy Wall Street (OWS) and Tea Party movements…. read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
When we design we have a hierarchy that we are responsible to, which is what drives us to deliver a great design. In this way, there are three groups that we effectively owe the design to. And while most of the community would agree on the three areas that we… read more
Facebook is investigating violent and pornographic images spammers have planted in its network.
Offensive content that has popped up in Facebook news feeds includes hardcore porn images, pictures of extreme violence, animal abuse and even a Photoshopped image of Justin Bieber in… read more
The Digital Careers Series is supported by Elance, the world’s leading site for online work. Check out Startup Cloud for tips on how to build a remote team.
There might be an assumption that recruiting is easier when unemployment is high, but that’s simply not true. According to Manpower Group, 52%… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here.
Name: LunchMeet
Quick Pitch: LunchMeet works with LinkedIn to find professional contacts in your area who are available… read more
While the end of the year is likely not in the minds of many, it’s closer than you may think.
So before the ball drops and that tax deadline gets even closer, it’s a good time to think about the many things you can do to prepare for the… read more
Designers hold CSS close to their hearts. It’s just code, but it is also what makes our carefully crafted designs come to life. Thoughtful CSS is CSS that respects our designs, that is handcrafted with precision. The common conception among Web designers is that a good style sheet is created… read more
Adriana Ganos is a Senior Consultant in the Software Engineering Permanent division at Winter, Wyman. Winter, Wyman is the largest and one of the most recognized staffing organizations in the Northeast. Find out more on the Winter, Wyman blog or follow on Twitter @WinterWyman.
Job candidates have clear expectations about the… read more
As a former PR person, the importance of branding was always a topic I was harping on with clients – from individual authors to multi-million dollar corporations and non-profit agencies. How a business presents itself can be the difference between success and failure. Photographers are no exception to this rule…. read more
Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years, CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers.
Remember the old 80/20 rule? The same applies to software development inquiries, as in 20% of sales inquiries result in… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good finds that… read more
It’s exciting to work with startups. Usually, their business is just on the verge of launching, often without the hangups, hierarchies, or bureaucracy that tend to exist within larger, more established companies.
But pitching to startups presents challenges as well. Since these companies are new, their direction, scale, and status… read more
Ever wonder what freelance designers do all day? Do they sleep in, design in their pajamas and drink tons of coffee? How do they juggle design, social networking, admin duties, lunch, families, the gym and so on? As designers and developers, most of us have often wondered how others spend… read more
Nellie Akalp is CEO of CorpNet.com. Since forming more than 100,000 corporations and LLCs across the U.S., she has built a strong passion to assist small business owners and entrepreneurs in starting and protecting their business the right way. To learn more about Nellie and see how she can… read more
Credit: Charleston's TheDigitel on Flickr
Freelancers have long been drawn to coworking spaces because of the opportunities to network and work alongside others from different or complementary industries and creative fields, sharing the working space and resources. However, what sets coworking apart from mere shared office space is its focus… read more
One of the largest textbook publishers in the world is making its digital course offerings more data-driven and individualized. Pearson announced Tuesday an extensive partnership with Knewton, a startup that specializes in adaptive learning technology.
The technology personalizes the presentation of educational material based on students’ strengths and weaknesses. Pearson, McGraw-Hill… read more
Nokia‘s share of the global handset market fell 5% in the third quarter compared to the same period a year ago.
However, Nokia still owns the largest portion of the market, having shipped 106.6 million mobile phones — or 27.3% of all mobile phones sent to vendors — in the last… read more
The Tech Innovators Series is supported by Lenovo. Lenovo does not just manufacture technology. They make Do machines — super-powered creation engines designed to help the people who do, do more, do better, do in brand new ways.
I’m from Los Angeles, went to college in Philadelphia, grad school in… read more
Video Inspiration is a weekly(ish) post where we either feature a specific artist or show a sort of “best of” list of videos we’ve discovered during the week. Everything here may not be brand new, but we felt it worth sharing with the community. If you have good… read more
Credit: diego_cervo on Photodune
Back in the 1980s, when self employment was rare and stigmatized, it was difficult to get a lot of things that we modern-day freelancers take for granted.
Take credit cards, for example. When my father left his job in his industry and started a consulting practice, he… read more
Have you ever been sitting, watching TV and a show or ad comes on and you say, “I had that idea a long time ago!” and then feel like you’re a failure? Some people say there are no new ideas, that everything has been done and some say they have… read more
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Out of the many genres in modern web design, I find typography to stand out among the rest. Most page content is featured solely as text which draws a much tighter attention from your viewers. In this collection of 31 typographic-based websites I’ve tried to pick… read more